September, 2013
SALLY SINGER
DIGITAL CREATIVE DIRECTOR, VOGUE. NEW YORK
We'll be frank, while our nine-to-five often leads to a few more fan girl moments than we care to concede to, there's one in particular that kind of trumps them all. And yet when longtime Vogue editor Sally Singer greeted us one summer morning at the door of her apartment in the Chelsea Hotel (swoon!), requisite iced coffee in hand, we immediately felt at home. After all, Singer is kind of revered as a bit of an anomaly in the industry, in that she defies the trite and tired notions that fashion is catty and vapid—you know, the whole Devil Wears Prada thing.
That's not to say we're giving up our post as heads of Singer's fan club anytime soon; having followed her from her initial move from Vogue to T Magazine and back again, where she now resides at Vogue.com as Creative Digital Director. Remember those dope digital shorts they did with Cara Delevigne and Quentin Jones or Daria Werbowy and Cass Bird all timed to this year's MET Gala? Yup, all her. As Singer told us of her new role, "The most wonderful thing about thinking digitally is that it lets me be boundless in my aspirations forVogue, which is a brand that I have loved my whole life."
From her signature bicycle-friendly frocks (she's been known to ride to the NYFW tents) to the Lanvin shoes she describes as "death of sex," we left feeling even more in awe of the veteran editor. Oh, and as for that whole fashion-is-frivolous thing? Singer said it best when she told us, "How do I respond to people who say fashion is frivolous? For better or worse, we all get dressed in the morning. I don't know any naturists." As if we could love her any more, right?
"The left and bottom drawings come from artists at Creative Growth, a center in Oakland, California (where I am from) for adults with developmental issues but astonishing imaginations."